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You absolutely need a great headline!
Every page of your site should include a headline that attracts attention.
After all, a great headline has 2 major purposes. (actually it has a few but these 2 are critical)
#1. It quickly has to convey to the visitor that they are in the right place, depending on what they’re looking for, and…
#2. A great headline has to act as the “ad” for that particular web page, compelling your visitor to read further or to take the specific action that you intended them to.
I know I said 2 reasons, but a third one that’s also important is for SEO and getting organic (free) traffic from the search engines. The top ones such as Google often look at the H1 headline tags as part of their algorithm.
For more information, about how I can help you setup a more effective and usable site and improve your search engine results for your website, shoot me an email or call me at 603-686-5140.
To your website’s success!
Merrill Clark
Web SEO Copywriter and Online Strategist
www.webcontentnh.com
And if you need offline direct response marketing copy and advice, go to www.crestviewmarketing.com
