See how you’ll benefit from my
online copywriting and advice

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After living in New Hampshire for 25 years, plus owning my own business for 18 years, you can believe me when I tell you that I understand the challenges of running a business day-to-day and making a profit month after month.

As you know, running a business requires wearing many hats. The special skill sets and traits I’ve learned over the years are invaluable to me now, so I can help you the best way possible.

And that’s by listening to you and then helping you solve your problems. I’m not a business owner – I’m a problem solver.

You know, advertising problems, marketing problems, sales problems. My function in our relationship isn’t necessarily to build you a website…it’s to solve a problem!

I also certainly know what it means to be frugal and carefully investing your hard-earned cash in assets that matter most. You want to make careful and smart decisions about where to put your advertising and marketing dollars – to make sure and get the highest ROI possible.

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You, too, can achieve your online marketing goals

You may want to get a brand spanking new website, or you might want to get better results with the one you already have.

Either way, I can help you achieve your online marketing goals by personally working with you to create an effective Internet strategy that will generate new leads and sales for your company.

When you hire Crestview Marketing Services to increase your sales or the qualified leads you get from your website and online marketing activities, you can be assured that the results you get will be much better than any advertising agency or web design service around.

Make no bones about it…you’ll see me working my tail off while working on your website or other online marketing campaign.

And I pride myself on helping you achieve maximum results from every marketing technique you use and not charging you the exorbitant fees that web design and development agencies often charge.

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Great website results require compelling sales copy

As a provider of copywriting and marketing advice to New Hampshire Seacoast area businesses for over 3 years now, you’ll benefit from my unique and effective writing style, often writing in your voice or the voice of your prospects, for the purpose of engaging them further – ultimately to become one of your customers.

These copywriting skills, along with my “tell it like it is” marketing advice, will help you further by generating more sales and leads than ever before from your website.

But frankly…It’s not fast or easy to write compelling copy that gets the attention of your visitors and the search engines, while at the same time, making it sound completely natural.

Here are some examples of web and direct response copywriting projects I’ve worked on.

As an example: Here are some of the critical things that are I normally do when I take on a web copywriting project: (and frankly, most other web design and copy agencies don’t bother to do)

  • Research keywords and keyword phrases for titles, headlines, and copy
  • Gather your product and service information, study it, dig out the biggest customer benefits
  • Research and study information about your company
  • Research and study your “target market” and figure out their “hot buttons”
  • Research and compare your biggest competitors and what they offer
  • Research and study different alternatives to your product or service
  • I may read trade magazines and online forums that your “target market” uses
  • Survey others about their opinions on your product or service
  • At each step, taking lots of notes

Then…

  • Compile and sift through notes, finally coming up with “main ideas” for the web pages
  • Write 5-20 possible headlines for each page
  • Write a first rough draft, including everything learned that could possibly be important to the visitor
  • Re-write and revise the copy, maybe 5-10 times, removing unnecessary words or ideas, adding ideas, and tweaking words or paragraphs so they will be more compelling
  • Put it aside for a day or two, then read it aloud and maybe even have others read it
  • Write the final version of the copy

As you can see, writing persuasive direct response sales copy isn’t a walk in the park. Depending on the size of the site, it can easily take 70-100 (or more) hours of laser-focused work.

But in the end, when the leads and profits start rolling in, you’ll be much happier the extra time was spent to do a thorough job.

So if you’re ready to give your website a facelift or to get a new one up and running, give me a call at 603-686-5140 or click here to email me the details.


Contact Information
Merrill Clark
Crestview Marketing Services LLC
P.O. Box 376
Stratham, NH 03885

Telephone: 603-686-5140

Click here to send Merrill an email